The Ghana
Trade Fair Co. Ltd will hold the 19th Ghana International Trade Fair (19th
GITF) from February 26th through to march 8th, 2015 at the Ghana International
Trade Fair Centre La-Accra
The special
theme for the 19th GITF: Trade –The
Bridge for Industry and Research, will seek to highlight on exhibition as
the bridge for research to thrive, to drive Ghana’s industry towards economic
growth. The Expo will showcase Ghana’s research progress over a wide spectrum
of products and services.
Ghana Trade
Fair usually organized this fair under the auspices of Ministry of Trade and
Industry and in collaboration with Association of Ghana Industries (AGI) and
Ghana Chamber of Commerce and Industries.
The Expo
provides the platform for Ghanaians and their foreign counterparts to do
business. Several activities have been planned for the fair, including
conferences/seminars country days, B2B sessions, family and entertainment
areas.
Trade fairs
play an indispensable role in business networking vis-à-vis traditional forms
of international cooperation.
The
exhibition is expected to bring together some six hundred 600 businesses from
Ghana and several other countries, notably China, Turkey, Spain, Italy, India,
Syria, Pakistan, South Africa, Egypt, Nigeria, Burkina Faso, Benin and many
countries from the rest of the world.
Three
pavilions and with specialized floor plan are reserved for the Fair. They are
Pavilion A (A wings), Pavilion B (B wings) and a fully air-conditioned Mobile
Pavilion.
Pavilion A
is designated for Local participation, concentration on Made in Ghana goods and
services, research and educational institution, ministries and agencies to make
their service known to the public. While Pavilion B is allocated for
Exhibitors/companies from the ECOWAS sub-region, and countries across the globe
cutting across all product line.
Target
Visitation - the general public, businessmen and women seeking to meet business
partners, Students at all levels, families and holiday-makers.
The two
weekends, and the Independence day (6th March) during the fair period are considered
a peak and entertainment days. Suffice to say, it’s a time where we experience
improved visitation by patrons, and as such we plug in entertainment programs
on these days.
A very
significant point worth noting is the selection of Guest Country. A guest
country has the potential of encouraging companies from their country to
participate for the fair.
The Guest
country would be outdoored at a special press briefing before the start of the
fair.
We also
make good use of High Commissions and Embassies in Ghana in other that they can
encourage business/trade association in their country to showcase one-of-a-kind
products and services that companies in their home countries have competitive
advantage in the production.
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